This is a Ray-Ban package re-design I created for my Package Design class at CCAD. The point of the assignment was to create an unboxing, user experience that has a premium feel. The container slides open, then the customer is greeted to the glasses case that contains the Ray-Ban's. Underneath the case is a small accessory sleeve that pulls out of the box, containing the lens wipe/manual and a custom bottle opener. The mockup box is made of bristol board and is wrapped in various premium papers. The interior container is spray painted cherry red, and the logos are made with black glossy vinyl and matt sticker paper.